Customer Visits by Gender, E-Checkin and Employee Customer Service
Customer Visits By Gender
How to open it: Customers › Customer Visits By Gender
A day-by-day breakdown of your visitors by gender, split into new and repeat customers — both the number of customers (the Count columns) and the amount they spent (the Amount columns):
| Columns | Meaning |
|---|---|
| New Male / New Female | First-time customers |
| Repeat Male / Repeat Female | Customers who have visited before |
| Total Male / Total Female | Both together |
| Total | All sales for the day |
Choose the store and dates at the top, then click Show visits.
💡 Useful for planning offers and staffing — for example, if weekends bring in more new male customers, a men's grooming offer on Saturdays could pay off.
E-Checkin Customer Summary
How to open it: this page isn't on the Customers menu. Open Settings › Back Office › All Stores, click E-Checkin Details on a store's row, and follow the E-Checkin Customer Summary link on that page or in its help.
If your customers check in using the E-Checkin questions (set up under Store Settings › E-Checkin Details), this report shows who checked in.
Choose the store and dates, then click Show check-ins. The report covers one store at a time. For each customer you'll see the Store Name, their First Name, Last Name, Phone Number and Gender, how many times they checked in (Number Of Entry), and how many bills they had in the same period (Number Of Bills).
💡 A customer with many check-ins but few bills visited without buying. It may be worth a call or an offer.
Employee Customer Service Summary
How to open it: Customers › Employee Customer Service Summary
Choose an Employee, then click Show customers to see every customer they've served, with the Store Location, the Customer Name, Phone Number, Last Service Date, Number Of Services, Total Revenue and Average Revenue. The figures cover all time, before tax, and leave out returned bills.
This is handy when a staff member moves to another branch or leaves — you can see their regular customers and contact them to introduce a new stylist. This list doesn't have message buttons, so to send an SMS or WhatsApp, find those customers in View Customers and message them from there.