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Marketing

7 topics in this section

Birthday and Anniversary Reminder SettingsNothing makes a customer feel special like a birthday or anniversary wish — especially with a little offer attached. Set it up once and Invoay sends the…Read article →Wallet Cashback and Loyalty PointsGive customers a little money back into their wallet after they pay — money they can only spend at your stores. It's a friendly nudge to come back soon.Read article →Coupon CodesCoupons give customers a reason to come back. Invoay can create coupons automatically after a visit, or you can make your own coupon codes to share on social…Read article →Gift VouchersGift vouchers let customers buy a treat for someone else — or for themselves. They bring in money upfront and often bring in brand-new customers too.Read article →Promotions (Offers)Promotions let you run offers that the billing counter applies automatically — no coupon code needed. For example:Read article →Item Based Range DiscountReward customers for buying more — for example "Buy 2–4 shampoos, get 10% off; buy 5 or more, get 20% off". The billing counter applies the right discount…Read article →Customer Registration, Feedback and ReferralA simple sign-up form with your store's logo that customers can fill in themselves — for example on a tablet at your reception while they wait. It saves your…Read article →

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Marketing

← Back to the User Guide

The Marketing menu holds everything that brings customers in and keeps them coming back: coupons, gift vouchers, offers, referrals, cashback, loyalty points and automatic wishes.

Menu itemGuideWhen you'll see it
Coupon Code › Customer AutomationCoupon Codes🔑 Only if Coupon Automation is on for your account
Coupon Code › Customer Coupon Code CampaignCoupon Codes🔑 Shown when Coupon Automation is off
Coupon Code › Custom Coupon CodeCoupon CodesAlways
Coupon Code › Custom Coupon Expiry Extension HistoryCoupon CodesAlways
Gift Vouchers › Gift Voucher SettingsGift Vouchers🔑 Only if the Gift Voucher feature is on
Offers › Item Based Range DiscountItem Based Range DiscountAlways
Offers › PromotionsPromotionsAlways. Creating offers needs the Offers feature on your account
Store NotificationsStore NotificationsAlways
Customer RegistrationRegistration, Feedback and ReferralAlways
Customer FeedbackRegistration, Feedback and ReferralAlways
Customer ReferralRegistration, Feedback and ReferralAlways
Wallet Cashback CampaignWallet Cashback and Loyalty PointsAlways
Loyalty PointsWallet Cashback and Loyalty PointsAlways
Birthday Reminder SettingsBirthday and Anniversary RemindersAlways
Anniversary Reminder SettingsBirthday and Anniversary RemindersAlways

Store Notifications​

How to open it: Marketing › Store Notifications

A notification is a short notice saved for one store, with an optional picture, a start day and an expiry day. The page lists every notification your stores have.

To add one:

  1. Click New notification.
  2. Choose the Store, type the Notification text, and add a Notification image if you have one (PNG files only).
  3. Set the Scheduled date (when it starts) and, if it should stop showing, an Expiry date.
  4. Click Save notification. It appears in the list straight away.

Each notification is for one store, so add it again for another store. Notifications can't be edited or deleted: add a new one with the corrected text and let the old one expire.

A notification isn't sent to customers as an SMS or WhatsApp message. To message customers, pick them in a customer list and click Send SMS or Send WhatsApp. See Sending SMS and WhatsApp to Customers.